Find Leads For Your Business: 7 Places to Look

Running a business is hard work. It’s tough to find leads for your business, but taking the time to do it right will pay off.

Below is a list of places that any business owner can find leads for free, and effective strategies you can implement.

In order to make the most of this list, choose one medium and stick to the recommended strategy for at least three weeks.

Let’s get started. Here are some of the best places to find leads for your business:

1. Twitter

Here’s a case study outlining one woman’s complete strategy on Twitter. Her pitches get a 30% response rate on first contact. That’s impressive!

To make the most of this platform, focus on building connections, not just selling your services.

Here are some basic tips to follow:

  • Create a complete profile (this includes your bio, header photo and profile picture).
  • Include relevant hashtags in your bio.
  • Focus on connecting with industry experts and potential clients.
  • Participate in chats.

2. LinkedIn

This guy’s simple 3-step LinkedIn strategy increased his profile views by 1200%, earned almost 350 new connections, and got 30 meetings booked with potential clients.

Here are some basic tips to follow:

  • Complete your profile.
  • Commit to finding target clients for about 20 minutes a day, twice a week.
  • Send personalized messages to prospects.
  • Follow up on unanswered messages once, after about 3 days.

3. Quora

Last year’s “Top Quora Writer” shares his detailed strategy for getting leads from Quora. He used this method to gain nearly 6000 requests to join his Facebook group, and over 3000 subscribers to his mailing list over five months.

Here are some basic tips to follow:

  • Make a complete profile.
  • Use your real name on your profile.
  • Follow topics in your niche.
  • Engage with the community often by answering questions and commenting.
  • Provide high quality answers to questions.

4. Reddit

These two case studies show how two guys used Reddit to get over 6000 subscribers to their mailing list. Another guy got 15,000 website visits and over 100 email subscribers in just one day.

Here are some basic tips to follow:

  • Build your Reddit karma by participating in conversations.
  • Learn the rules for a subreddit before posting.
  • Reddit has a strong sense of community, so respect that. Do this by adding as much value as you are getting, or more.
  • Direct advertising is mostly not welcomed on Reddit, and could get you banned, so tread carefully.

5. Google Search + Cold Emailing

This guy earned over $1000 in 37 days from freelance clients using the below strategies. He used this strategy to find prospects on Google, and this strategy to reach out to them via cold email.

Here are some basic tips to follow:

  • Document your progress in an Excel spreadsheet.
  • Send personalized emails to all prospects, and address your target contact by name.
  • Do some basic research on prospects before reaching out.
  • Stick with the process. Cold contacting is a numbers game, but it’s usually worth the effort.

6. YouTube

This guy used his very detailed, 4-step YouTube strategy to gain 140,000 email subscribers for free!

Here are some basic tips to follow:

  • Use relevant keywords in video titles, descriptions and tags.
  • Be consistent in your content efforts.
  • Focus on content quality and video length.
  • Use annotations in your videos for calls to action (CTA). Combine these with verbal CTAs.

7. Find Leads on Job Boards

This guy outlines his 5-step process for finding business leads on job boards. This process is worth a shot and can be applied to most job boards.

Here are some basic tips to follow:

  • Do your research on prospects before contacting them.
  • Tailor your pitches to respective prospects.

It’s often a challenge to find leads for your business, but the effort is necessary if you want to grow your business.

Are you looking for content that increases traffic to your website, or converts your leads? Then check out my case study writing services and business blogging services, or contact me and let’s talk more.

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